Business Advisor Network Blog

Thinking Business – New Business Book

A step by step guide to growing your business... A fantastic resource for business owners and operators that includes the 3 keys to running a successful business - Lead, Lift and Leverage.

Advance! Australia Initiative

The Advance! Australia Initiative is specifically designed to assist in the restoration of confidence, optimism and enthusiasm ... so that Australia can be at the forefront of the economic recovery. Click here to read more.

A 5 Point Management Checklist - A common discussion amongst business owners and managers will oft...

What is a Customer Worth? - Let’s say your product has $50 worth of Gross Profit in it. Whe...

10 Steps to Setting and Achieving Your Goals - We all have goals. It may be to keep our current job, or to get...

Local Business Should Get Online - If you are a local business it is most likely that your greatest ...

The Prescribed Way To Sell

Looking for an excellent sales role-model? Then look no further than your Doctor. In the medical profession they have an adage that says 'prescription without diagnosis is malpractice'. In simple terms, it means that if a doctor prescribes a treatment without fi

July 1st, 2009

Sales & Marketing |

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The MAGIC Of Marketing

In the last issue of Virtual Business Advisor we talked about 'The Meaning of Marketing'. Specifically, we made the point that marketing is NOT just about selling and advertising. Instead, it's about '...the process of planning and executing the PRODUCTION, PRIC

July 1st, 2009

Sales & Marketing |

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A 5 Point Management Checklist

A common discussion amongst business owners and managers will often focus on employees and their performance, or lack of it. But here's an interesting thing... there are only 5 reasons why staff don't perform at absolute capacity, 100% of the time. That's rig

July 1st, 2009

Human Resources |

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What Are You – Really?

Imagine yourself at a cocktail party….People are standing around in groups of 6 or 8, as they tend to do at these types of functions, when a stranger joins the circle. Everyone introduces themselves and makes polite chit-chat, and then someone asks the inevitable

June 18th, 2009

The Lighter Side |

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The True Meaning Of Marketing

Ask most business people what 'marketing' means, and they'll tell you it's all about advertising and promotions and selling. To a degree, they're right. But to a greater degree they're wrong. You see, if you check the text books you'll find that marketing is

June 18th, 2009

Sales & Marketing |

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No One Can Sell Anything

If you're involved in sales, you'd know that it can be a difficult career. As someone once said, 'A career in sales means chicken dinner one night, feathers the next'. So true. But here's an interesting thing... Talk to most sales people and they'll make it c

June 18th, 2009

Sales & Marketing |

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Free Business Seminar – Sunshine Coast 15th September 2009 at Event Centre, Caloundra

Extraordinary Times - Extraordinary Opportunities! "Everyone in business should attend. Makes you re-look at your business in ways you'd never really considered. Opens your eyes to a whole new approach." Don't miss this vital FREE recession-proofing seminar! Don

June 9th, 2009

Events |

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Two Fundamantal Truths About Customer Loyalty

A valuable lesson we should all learn is: Before you criticize someone, first walk a mile in their shoes.Then they'll be a mile away. And they won't have any shoes. Let's look at a case study of how this applies to your business. Our study starts with the own

June 5th, 2009

Sales & Marketing |

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The Quickest Way To Improve Your Bottom Line

When working to improve your bottom line, focus on the "3 Keys" of "Lead, Lift and Leverage". The "Lead" key is all about the organization's leadership and management. The "Lift" key is all about lifting the business' turnover through better sales and marketing.

June 3rd, 2009

Profits |

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Staff – Something Worth Caring About

It's almost a cliche. Ask just about any manager what their most important resource is, and they'll say 'Our people'. And in the majority of cases they'd be right. Fact is, few enterprises can perform optimally without a team of committed people contributing cons

June 1st, 2009

Human Resources |

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